People counting for museums, libraries and galleries

An integral part of the community, museums, galleries and libraries generally obtain a large portion of funding from government and other charitable sources. The amount of funds obtained often depends on usage and visitor numbers. Without accurate and up-to-date numbers, using only rough estimates, the premises may miss out on funding which could improve the visitor experience and hence attract more visitors.

Get the most out of your visitor data

The people counting solutions from TCS BI offer an objective source of reliable data that you can use to study the attraction of your location, from a number of perspectives. You can:

  • Find out the most popular times of the library/museum/gallery, helping you to deploy staff more effectively
  • Identify the most popular exhibits, informing your future plans
  • Analyse the movement of people in the building and find where the best opportunities for retail and new attractions are
  • Intelligently schedule maintenance based on the demand in given areas
  • Assess the effectiveness of your marketing and communications efforts to promote community events, exhibitions and other activities for the public.

These, and other benefits brought by a real-time people counting system means that you can make direct cost savings by deploying staff only where and when they are needed, identify new opportunities for bringing in revenue and create a better environment for the local community, encouraging even more visits.

Find out what the community really thinks

Our visitor engagement technology help museums, libraries, galleries and other government funded public areas to obtain visitors thoughts on any topic of interest.

Our technology is fully customisable, so you can ask questions about the exhibitions, training programs, upcoming events, past events, community groups and services. Our visitor feedback program removes all the labour intensive aspects of market research and customer surveys by making everything available on the cloud instantly. This also eliminates any data entry errors.

Partner with us

With over 30 years experience TCS BI delivers the intelligence you need to strategically plan for your establishment. Our all-in-one people counting and visitor monitoring solution and unique tools give you the power to track, measure and understand your visitors.

Benefits to Museums, Galleries & Libraries

Marketing & Sales

  • Customer loyalty rates
  • Develop reports for c-Level executives
  • Identify optimal staff to visitor ratio
  • Peak-period identification
  • Real-time population monitoring
  • Trends analysis and forecasting
  • Understand customer/visitor movement flows
  • Understand dwell times and popular areas
  • Identifying the demographics of your visitor
  • Assess the impact and performance of marketing initiatives and ROI
  • Strategise and plan future marketing campaigns
  • Identify premium merchandising layout, POS displays
  • Improve store/services layout to facilitate customer navigation
  • Understand the impact of variables such as weather
  • Where to reduce costs or invest in to increase business performance and profitability

Operations

  • Develop reports for c-Level executives
  • Help identify professional development needs
  • Identify optimal staff to visitor ratio
  • Peak-period identification
  • Real-time population monitoring
  • Staff performance and management
  • Schedule for optimal allocation of services
  • Trends analysis and forecasting
  • Identify best time to restock areas of the store
  • Understand customer/visitor movement flows
  • Understand dwell times and popular areas
  • Understand the impact of variables such as weather

Management

  • Calculate leasing values
  • Design effective location layouts
  • Develop reports for c-Level executives
  • Identify maintenance, security, waste and cleaning needs
  • Identify optimal staff to visitor ratio
  • Identify sales conversions/staff performance
  • Optimise location performance and compare against other locations
  • Peak-period identification
  • Plan for future location development
  • Staff performance and management
  • Schedule for optimal allocation of services
  • Trading hours management
  • Trends analysis and forecasting
  • Understand consumer/visitor satisfaction
  • Where to reduce costs or invest in to increase business performance and profitability
  • Sales performance of core products or departments

Human Resources

  • Develop reports for c-Level executives
  • Help identify professional development needs
  • Identify optimal staff to visitor ratio
  • Peak-period identification
  • Staff performance and management
  • Schedule for optimal allocation of services
  • Understand the impact of variables such as weather
  • “There is nothing so terrible as activity without insight ”

    Johann Wolfgang von Goethe
  • “Progress is impossible without change, and those who cannot change their minds cannot change anything ”

    George Bernard Shaw
  • “The measure of intelligence is the ability to change ”

    Albert Einstein

Let's Talk

Contact us for a commitment-free discussion of your needs.







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