People counting for airports
The volume of people in an airport can fluctuate drastically. These changes can become a headache for airport management who are trying to find the balance of enough staff to keep visitors safe and happy. While it can be assumed that people will congregate near airport gates and baggage areas, are there other zones that attract a significant amount of people? What times throughout the day are these zones the busiest? How regularly are facilities used? Could cleaning in certain areas be increased to do popularity?
TCS BI offers people counting solutions to help airports understand which areas and times attract the most people. This detailed insight can assist in planning, scheduling for operation and human resources and strategising for marketing campaigns.
Retail leasing
Rent from retailers at airports is a valuable source of revenue. By recognising patterns in visitor movement throughout the buildings, management can understand which areas of the premises hold more value. Based on this solid evidence leasing values within the airport can be accurately set to gain optimal return from the facility.
Staffing and scheduling
By measuring the usage of different areas of the airport, staff schedules can be created that accurately reflect visitor needs. Reducing staff numbers where they aren’t required and re-deploying them to high traffic areas brings cost savings and creates a better experience for visitors.
With over 30 years experience, TCS BI are passionate about people counting technologies. We are progressive in our innovative approach to visitor monitoring, always aiming to improve our service for our clients. We cater for international, domestic and regional airports; as well as public, private and military airports.
Benefits to Airports
Marketing & Sales
- Customer loyalty rates
- Develop reports for c-Level executives
- Identify optimal staff to visitor ratio
- Peak-period identification
- Real-time population monitoring
- Trends analysis and forecasting
- Understand customer/ visitor movement flows
- Understand dwell times and popular areas
- Identifying the demographics of your visitor
Operations
- Develop reports for c-Level executives
- Help identify professional development needs
- Identify optimal staff to visitor ratio
- Peak-period identification
- Real-time population monitoring
- Staff performance and management
- Schedule for optimal allocation of services
- Trends analysis and forecasting
- Identify best time to restock areas of the store
- Understand customer/visitor movement flows
- Understand dwell times and popular areas
- Understand the impact of variables such as weather
Management
- Calculate leasing values
- Design effective location layouts
- Develop reports for c-Level executives
- Identify maintenance, security, waste and cleaning needs
- Identify optimal staff to visitor ratio
- Identify sales conversions/staff performance
- Optimise location performance and compare against other locations
- Peak-period identification
- Plan for future location development
- Staff performance and management
- Schedule for optimal allocation of services
- Trading hours management
- Trends analysis and forecasting
- Understand consumer/visitor satisfaction
- Where to reduce costs or invest in to increase business performance and profitability
- Sales performance of core products or departments
Human Resources
- Develop reports for c-Level executives
- Help identify professional development needs
- Identify optimal staff to visitor ratio
- Peak-period identification
- Staff performance and management
- Schedule for optimal allocation of services
- Understand the impact of variables such as weather
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“The measure of intelligence is the ability to change ”
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“There is nothing so terrible as activity without insight ”
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“Progress is impossible without change, and those who cannot change their minds cannot change anything ”
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